by The Where 2 Get It Team on February 20, 2012
Throughout 2011, many analysts and marketers were hugely optimistic about Facebook’s potential as a shopping platform. “It’s a matter of time—within the next five or so years—before more business will be done on Facebook than Amazon,” said Sumeet Jain, a principal at CMEA Capital. “In three to five years, 10 percent to 15 percent of [...]
by The Where 2 Get It Team on January 2, 2012
If you’ve been reading any predictions for marketing in 2012, no doubt NFC has topped the lists more than once. NFC, or Near Field Communications, is an emerging technology that allows smartphones to communicate with nearby objects. NFC has primarily been thought of in the context of mobile payments. A user with an NFC-enabled device [...]